Consumers are all over the Internet looking for health information, typically visiting two or three health sites when they go online … They find more information from search engines than television ads, and they trust the Internet more than friends and family for information on prescription drugs.
Unfortunately, they generally don’t trust the pharmaceutical industry.
It’s time for the second-annual healthcare blogosphere survey by Fard Johnmar and colleagues. Here are the details, from the news release:—Envision Solutions, LLC and Trusted.MD Network Launch Second Comprehensive Study of Global Healthcare Blogging CommunityThe “Taking the Pulse of the Healthcare Blogosphere” survey tracks the demographics and opinions of healthcare bloggers from around the world.New York, NY (August 27, 2007) Today, Envision Solutions, LLC (www.envisionsolutionsnow.com) and Trusted.MD Network (http://trusted.md) launched the second edition of the “Taking the Pulse of the Healthcare Blogosphere” survey. This annual poll gathers comprehensive opinion and demographic data from the global community of healthcare bloggers.The 2007 edition of the survey will run from August 27 to October 15. It is open to individuals and organizations that…156
I’m not quite sure what to make of ScribeMedia yet, but they produce some interesting videos, and Fard Johnmar is part of it, so that speaks well of it.Here’s a new one on the history of medicine — check it out.They also do a regular Pharma Report. We’re still waiting to be interviewed by Pharma Girl.151
Health 2.0 companies can be defined as “companies who use enabling Web 2.0 technologies, within the context of current healthcare reform environment, to aggregate information, analyze data, and advise consumers on how to make rational healthcare decisions based on value.”Health 2.0 players include health portals like RevolutionHealth, healthcare communities like Psych Central, health advisory services like HealthGrades, comparative health sites like RateMDs, and many others that you can find in this directory.Soon, eDrugSearch.com will expand its services to make a splash in Health 2.0 in a BIG way. But that’s all I can tell you for now. Stay tuned.150
Here’s an interview with the CEO, Steven Krein of Organized Wisdom, from Matthew Holt’s recent Health 2.0 conference. The company’s not in our space, but has an interesting business model. (We like ours a little better, though.)This is actually a second attempt at getting off the ground for the startup, according to Fard Johnmar. Here’s his take.151
Here’s the link with instructions from the National Library of Medicine, via Spin Thicket.150
That’s exactly what Brian Klepper and Jane Sarasohn-Kahn have done in this well-thought-out PowerPoint graphic. Watch it in Slide Show mode to get the full effect. You can read their blogs or Matthew Holt’s for additional detail.Hat tip: Tony Chen.144
Over the last week we’ve been a little slow on posting, but we are busy with lots of good things here at eDrugSearch.However, we had to take some time out to mention the launch of the new Health 2.0 Blog by the talented Indu Subaiya and the author of “The Health Care Blog” Matthew Holt.We are particularly excited about this new blog that builds on the great work of Johannes Ernst with his Health2.0 wiki.The best part of the blog is that it will be collaborative, which is the name of the game for Health 2.0. We are particularly excited about this since in the near future eDrugSearch plans to add a little to the Health 2.0 movement.Here is what Indu and Matthew say…135
Frankie Dolan has a great post about the definition of Health 2.0 and how it differs from Medicine 2.0.“I have come to think of Health 2.0 websites as being those that provide services geared towards the consumer, and Medicine 2.0 those geared towards services for the medical professional”eDrugSearch is directed at the consumer, so by Frankie’s definition we are a Health 2.0 company. And a good thing too since I have a real passion for using technology to empower the consumer.What do you think would make a good Health 2.0 application for consumers? What is missing out there?338
Online healthcare sites are getting hot. Witness Steve Case, who left AOL and started RevolutionHealth. Today Steve announced that the site took home a couple of eHealthcare Leadership Awards.“RevolutionHealth.com was just awarded the Best Overall Health Internet Site by the eHealthcare Leadership Awards – and also took home high honors for Best Health Content and Best Overall Design.”The recipients seem a bit pharma-heavy, so we were glad to see consumer-focused RevolutionHealth in the winners circle.It seems the award is well-deserved, and doing some research, I came across two posts by Allen Searls, who may have coined the term Health 2.0. He writes about it here in his now defunct Wondiring blog in 2005, a company that was acquired by Revolution Health, and here…128
GigaOm invited guest blogger René Seifert, an entrepreneur in Europe & India, to discuss the Health 2.0 trend in Germany.As companies such as Google (GOOG) ready their Health 2.0 plans, numerous German firms are promising to bring more online transparency to that country?s notoriously over-regulated health care market. Incumbents with strong content portals like Netdoktor or Onmeda, which are comparable to WebMD in the U.S., have been around for years. Recently, however, new entrants have begun looking to capitalize on web 2.0 principles for health care as well.Dr.Uri Ginzburg, who writes the Medical 2.0 blog commented on Seifert’s post saying that the mere fact that GigaOm is focusing on this trend shows that the sector is growing.Well, maybe so, but we…127
Government Healthcare IT interviewed Dr. Deborah Peel, the leader of Patient Privacy Rights.In the podcast she says that Microsoft’s HealthVault concept, which would allow a consumer control over their health information, is better than the data mining approach that others have recommended. HealthVault also has external auditors to ensure privacy.It’s certainly worth a listen for those that are closely following patient privacy.We are very interested in how this HealthVault concept will play out in the expanding Health 2.0 environment. It certainly seems to empower people to have full control over their healthcare information, but we are a little skeptical that such a system should be controlled by one company.We can hear it now, “That’s Dr. Microsoft to you.”Microsoft promises, “We do…131
It looks like acquisitions continue in the Health 2.0 area.ValleyWag says that Revolution Health will announce later this week its plans to acquire fitness planning Web site SparkPeople and either acquire or settle for a majority investment in HealthTalk, another health information site.Steve Case’s property recently tightened its belt when it laid off 60 workers in late October. A Valleywag tipster told them that the only revenue generator the company had was its CarePages unit, a community Website it acquired.So it looks like they are evolving their business model through acquisition. Interesting.123
Here are the top 25 searches on eDrugSearch.com for the month of November:AccuprilCrestorViagraPlavixYasminLipitorAcyclovirZyprexaVytorinDiovanStratteraClimaraLevitraImitrexSimvastatinZetiaLatisseCrestorAbilifySynthroidTopamaxAmoxicillinZetiaCombiventValtrexAs we state each month, the list isn’t a perfect reflection of the most popular drugs purchased online, largely because of Google. For a variety of reasons, eDrugSearch.com appears very high in the organic search results for some drugs, but not as high for others. This obviously skews our results.With this caveat, however, we hope that over time our results will shed light on trends in online drug sales.We’ll post our December results next month.111
In anticipation of the Health 2.0 “Connecting Consumers and Providers” conference in March, we are excited to announce that we are conducting a series of interviews with some of the top figures in the Health 2.0 movement (as well as some skeptics and other industry observers) for publication on the eDrugSearch Blog. Our intent is to run one interview per week between now and the end of February, for a total of 12 interviews.Our goal is to extend awareness and discussion of Health 2.0 to a new audience — those who visit the eDrugSearch Blog either as prescription-drug consumers, Healthcare 100 bloggers, or others who may not to this point have gotten directly involved in the Health 2.0 conversation.For our…107