Confessions of an Rx drug pusher

Categories: Big Pharma

In this video, Gwen Olsen, who spent 15 years as a pharmaceutical sales rep working for Johnson & Johnson, Bristol-Myers Squibb, and Abbott Laboratories, discusses some of the tactics used by some pharmaceutical sales reps to get doctors to prescribe their drugs.

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About Cary Byrd

eDrugSearch founder, Cary Byrd, has been called an “e-health innovator” by MarketIntellNow, interviewed by top pharmaceutical industry journalists, invited to Matthew Holt’s Health 2.0 Conference and a Consumer Report's health summit, and highlighted on numerous health blogs.

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0 thoughts on “Confessions of an Rx drug pusher

  • Aliceinwonder says:

    I have been in big pharma as a rep for over 30 years. I find the exact opposite of what Ms. Olsen states. Currently I am directed to talk at length about side effects that are both uncommon, common and blatantly obvious. In fact if I spend 5 minutes with a physician 2 of them are spent discussing side effects. Some companies do not stress the latter but fair balance tips the scale at my company – and it is one of the companies Ms. Olsen worked for. Big pharma has a myriad of problems, most spearheaded by big pharma itself but fair balance currently is not one of them.

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