Confessions of an Rx drug pusher

Categories: Big Pharma

In this video, Gwen Olsen, who spent 15 years as a pharmaceutical sales rep working for Johnson & Johnson, Bristol-Myers Squibb, and Abbott Laboratories, discusses some of the tactics used by some pharmaceutical sales reps to get doctors to prescribe their drugs.

About Cary Byrd

eDrugSearch founder, Cary Byrd, has been called an “e-health innovator” by MarketIntellNow, interviewed by top pharmaceutical industry journalists, invited to Matthew Holt’s Health 2.0 Conference and a Consumer Report's health summit, and highlighted on numerous health blogs.

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0 thoughts on “Confessions of an Rx drug pusher

  • Aliceinwonder says:

    I have been in big pharma as a rep for over 30 years. I find the exact opposite of what Ms. Olsen states. Currently I am directed to talk at length about side effects that are both uncommon, common and blatantly obvious. In fact if I spend 5 minutes with a physician 2 of them are spent discussing side effects. Some companies do not stress the latter but fair balance tips the scale at my company – and it is one of the companies Ms. Olsen worked for. Big pharma has a myriad of problems, most spearheaded by big pharma itself but fair balance currently is not one of them.

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